What Connects Coca-Cola, Lego, In-N-Out, Intuit, and Nike? Focus.
In the CEO Afterlife
MARCH 18, 2015
Thanks to Coke’s global reach, brand power, bottling network, and single-minded focus, I’m betting on Coca-Cola sustaining this competitive advantage. They’ve never franchised. This vision establishes the principles for running a simple operation. never wanted to expand to 50 states. and going public? Now for the kicker.
100 
Let's personalize your content