Procter & Gamble and Innovation in Asia
Harvard Business Review
FEBRUARY 3, 2011
"Asia Fueling Global Innovation." As promised , I asked Bruce Brown , P&G's CTO, one of the questions readers submitted last week: "As you look forward into the future what do you see as P&G's largest challenges, as seen through your eyes as CTO?" Brown noted three specific challenges. First, the general challenge of growth.
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