Six Strategy Insights RIM's New CEO Can Use
Harvard Business Review
JANUARY 23, 2012
Heins, the new CEO of Research in Motion (RIM), has been plucked from the company's relatively obscure COO position to fill the giant shoes of two longtime co-CEOs as they depart at the behest of angry investors. Alternatively, it could make the most of its strong position in emerging markets to focus on low-cost smartphones.
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