Remove Cooper Remove Early Adopters Remove Entrepreneur Remove Marketing
article thumbnail

Why Startups Fail: Six Issues to Avoid

Leading Blog

Eisenmann introduces the Diamond-and-Square framework to help aspiring entrepreneurs know whether they have actually identified an attractive opportunity and determine what types of resources are required to successfully capitalize on it. Marketing: How much to spend on marketing. People are the most common cause of failure.

article thumbnail

Can Impact Investing Avoid the Failures of Microfinance?

Harvard Business Review

Impact investors over the past decade largely focused on proving that impact investments could achieve a “market rate” or above return profile. Making something wildly profitable will of course attract the attention of financial markets, and thus increase the chances it will scale effectively. By 2010, they had succeeded.

article thumbnail

What BMW’s Corporate VC Offers That Regular Investors Can’t

Harvard Business Review

In 2012, one of us — Gregor Gimmy, a California-based serial entrepreneur and former IDEO consultant — accepted a new role at BMW’s corporate R&D headquarters. The prevalent model of startup cooperation in recent years has been corporate venture capital and accelerators (CVC&A).