Leading Blog

DECEMBER 12, 2022

Eisenmann introduces the Diamond-and-Square framework to help aspiring entrepreneurs know whether they have actually identified an attractive opportunity and determine what types of resources are required to successfully capitalize on it. Early adopters and mainstream customers have different needs, and both need to be tested.

Early Adopters 205

Early Adopters Entrepreneur Mass Marketing Marketing 205

Harvard Business Review

JULY 27, 2017

In 2012, one of us — Gregor Gimmy, a California-based serial entrepreneur and former IDEO consultant — accepted a new role at BMW’s corporate R&D headquarters. The prevalent model of startup cooperation in recent years has been corporate venture capital and accelerators (CVC&A).

Venture Capitalist 8

Venture Capitalist Meyer Innovation Fixed Costs 8

Harvard Business Review

JUNE 7, 2013

But as any internet entrepreneur will tell you, relying entirely on people makes scaling difficult. And while you might scoff at these as something that only early adopters use, even late adopters of digital technologies leave behind an incredibly detailed trail of their lives. You back up your laptop to the cloud.

Film 8

Film Information Technology Information Technology 8