Persuasive Powerhouse

OCTOBER 18, 2010

I work for a telecommunications company and occasionally I’m in the field dressing fiber optic cable in cabinet. Mary Jo Asmus A former executive in a Fortune 100 company, I own and operate a leadership solutions firm called Aspire Collaborative Services. It comes from the work my clients do. They are amazing.

Greenleaf 145

Greenleaf Maslow Telecommunications Blog 145

Harvard Business Review

MAY 9, 2012

Mixing and matching features, components, and sizes enabled the Finnish telecommunications giant to offer a vast array of choices to win over operators and, through them, consumers. Absent a convincing answer to why they should give up the rewards of leadership (e.g., Apple crafted a win-win-win.

Innovation 13

Innovation Supply Chain Telecommunications Core Competence 13

Harvard Business Review

APRIL 18, 2011

Cisco's leadership is very smart and Wi-Fi is part of the firm's core competence. The company knew digital devices were all becoming telecommunications tools. But I'm completely comfortable asserting that Cisco should and did. More important, the firm had clear line-of-sight into its competitors' offerings.

Wireless 12

Wireless Management Telecommunications Innovation 12