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Why Companies That Wait to Adopt AI May Never Catch Up

Harvard Business Review

It’s true that some technologies need further development, but some (like traditional machine learning) are quite mature and have been available in some form for decades. System Development Time. First, there is the time required to develop AI systems. We think this is a bad idea. Integration Time.

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7 Marketing Technologies Every Company Must Use

Harvard Business Review

Search Engine Marketing : Search Engine Marketing includes both paid search ads, like Google AdWords, and search engine optimization (SEO) to try to get high organic search listings for your website content. Constant Contact. Marketing automation programs (see below) usually have robust email marketing capabilities built in.

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7 Marketing Technologies Every Company Must Use

Harvard Business Review

Search Engine Marketing : Search Engine Marketing includes both paid search ads, like Google AdWords, and search engine optimization (SEO) to try to get high organic search listings for your website content. Constant Contact. Marketing automation programs (see below) usually have robust email marketing capabilities built in.