How Sephora Reorganized to Become a More Digital Brand
Harvard Business Review
JUNE 26, 2014
Sephora has always been an innovative global business, doing things a little differently, which is what drew me to the brand. When you arrived, what did you see as the opportunities and priorities for increasing digital innovation? Julie Bornstein told HBR how she’s leading Sephora’s efforts online and offline.
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