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Enterprise Architecture

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A Board Director's Perspective on What IT Has to Get Right

Harvard Business Review

AUGUST 16, 2013

I''m often struck by how many articles exclusively focus on new or emerging technology and their productivity or efficiency effects. Every discussion on the role of IT and CIOs should start with the question: "What are the potential uses of this technology that will guarantee we stay in business?" Generating Top-Line Growth.

Enterprise Architecture

Enterprise Architecture CIO Horizontal Integration Information Technology

CMOs and CIOs Need to Get Along to Make Big Data Work

Harvard Business Review

FEBRUARY 4, 2014

CIOs, tasked with turning technology into revenue, are themselves pounding the table demanding better requirements for Big Data initiatives. Most CMOs have woken up to the fact that technology is fundamentally changing what marketers do and we can’t treat IT like a back-office function,” says Jonathan Becher, CMO of SAP.

CIO

CIO Budgeting Enterprise Architecture Marketing

Leadership Digital

A Board Director's Perspective on What IT Has to Get Right

CMOs and CIOs Need to Get Along to Make Big Data Work

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