Customer Loyalty Loyalty Simon Technology 
Harvard Business Review
SEPTEMBER 14, 2016
To find out, I spoke to some of the most innovative leaders across key industries, from technology to consulting to manufacturing. ” Simon Mulcahy, Interim CEO at Salesforce, recommends an exercise he calls “flipping the binoculars around.” Here’s what they said. Seek out unfamiliarity.
Harvard Business Review
AUGUST 11, 2015
Leading technology companies are increasingly soliciting their users to take political action on their behalf to defend controversial business models from regulation, support new programs, and promote their moral values in active political battles. We’re being introduced to a new lever of corporate influence on democracy.
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