Still Many Ways to Skin a Capital Cost

Harvard Business Review

For instance, if you had recently run a discounted cash flow, or DCF, valuation on the UK-based mobile phone giant Vodafone, you would have found that changing the discount rate from 12% to 11.6% — hardly a major change — would have increased the company's estimated value by 15%, or £13.4 Finance Strategic planning CAPM

DCF 14