What a Changing UK Can Learn from Multinationals
Harvard Business Review
SEPTEMBER 24, 2014
Previously, there has been a presumption that there was no need for a disaggregation of the interests of the UK as a whole and England, on the grounds that it contains 85% of the UK population. for many of these, in fact, the domestic market still accounts for the majority of sales. The change in perception reveals a paradox.
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