Remove Early Adopters Remove Influence Remove Resistance Remove Technology
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The Rise of the Digital CMO

Harvard Business Review

You can see a strong precedent for this in the open source software movement, which didn''t go mainstream until its early adopters progressed through the ranks. Last year, Gartner predicted that by 2017, the CMO''s technology budget will exceed the CIO''s. Information & technology Marketing Social media'

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Convincing Skeptical Employees to Adopt New Technology

Harvard Business Review

Bringing new technology and tools into your organization can increase productivity, boost sales, and help you make better, faster decisions. What can you do to increase early and rapid adoption? ” Here are some ideas for encouraging the adoption of a new technology. Choose technology wisely.

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0507 | Denise Brosseau: Full Transcript

LDRLB

How do you multiply your influence? DAVID: And the book in that aim is the latest culmination of that goal, Ready to Be a Thought Leader: How to Increase Your Influence, Impact, and Success. It’s the same thing you can use, this ripples of influence thing, to become a thought leader. This is second chapter.