How GE Stays Young
Harvard Business Review
MAY 13, 2014
Under CEO Jack Welch in the 1980s and 1990s, they adopted operational efficiency approaches (“ Workout ,” “Six Sigma,” and “Lean”) that reinforced their success and that many companies emulated. Marketing plays a catalyst role, providing growth funding. Partnering: getting ideas from start-ups.
8 
Let's personalize your content