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4 Post-Pandemic Marketing Tips to Help Your Business

Strategy Driven

For some, the key to survival was calling up venture capitalists like Mark Stevens for a quick influx of cash, but not everyone was able to receive funding assistance. Since you can’t always depend on a financing source to help you out when times get tough, you need to boost your marketing plan and develop loyalty among your customers.

Tips 83
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Integrated Marketing and Social Networks

Coaching Tip

On the other hand, they have opened up a lot of opportunities," said David Cowan, a venture capitalist at Bessemer Venture Partners in Menlo Park, CA. Email and search are two of the most used and most effective marketing tactics. So far, Facebook's key battleground has been in online marketing.

Marketing 102
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Where There’s a Why, There’s a Way

Harvard Business Review

Trish Costello, founder of Portfolia, knows her “why”: assist starts-up in growth and financing. Costello founded and led for twelve years the prestigious Kauffman Fellows program, one of the world’s most respected private training programs for venture capitalists. Her “how” has morphed over the past two decades.