An HBR Refresher on Breakeven Quantity
Harvard Business Review
JUNE 22, 2015
I talked with Jill Avery, a senior lecturer at Harvard Business School and co-author of HBR’s Go To Market Tools , to better understand how to use this important calculation. “I like breakeven analysis because it is easy to understand and it’s often the simplest way to think about return on investment.”
8 
Let's personalize your content