Remove Follow-up Remove Knowledge Management Remove Marketing Remove NPV
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The Worst Failure of All Is Wasting a Failure

Harvard Business Review

In interviews with a dozen senior managers from a large company, two particular failures came up over and over again. The problem came with the follow-up question, "Why did example A fail?". The CEO and CFO responded with, "A failure to hit ROI and NPV targets." Create a knowledge management system.

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