Hammer Loyalty Marketing Tactics 
N2Growth Blog
JULY 19, 2011
“ Addiction Marketing &# is a phrase I started using a few years back while waiting in line for my drink at Starbucks. What Starbucks has done better than many other addictive marketers is that they also make it cool and trendy to succumb to your addiction. By Mike Myatt , Chief Strategy Officer, N2growth.
Harvard Business Review
NOVEMBER 16, 2018
The most common explanation for this lack of precision is that retailers tend to evaluate promotions at a high level, without drilling down to understand the impact of individual tactics within each promotion. How does response vary across tactics (discount depths and promotion structure)? Who is most likely to respond (e.g.,
Expert insights. Personalized for you.
366 
Let's personalize your content