The CEO as Chief Brand Custodian | In the CEO Afterlife
In the CEO Afterlife
OCTOBER 17, 2011
by John • October 17, 2011 • Branding , Human Resources , Leadership , Marketing , Strategy • 3 Comments. CEOs who recognize the reality and are prepared to take corrective action ought to: Ensure they have the best, most experienced talent available for the brand operation. Human Resources.
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