Remove Influence Remove Intangible Assets Remove Marketing Remove Operations
article thumbnail

What the Companies That Predict the Future Do Differently

Harvard Business Review

The information most likely to influence the future comes from looking out the window, not in the mirror. Consider the example of a manufacturer of production equipment that collects sensor-based telemetry about its machines’ operations, the status of their parts, their performance, their resource consumption, and other data.

article thumbnail

What the Companies That Predict the Future Do Differently

Harvard Business Review

The information most likely to influence the future comes from looking out the window, not in the mirror. Consider the example of a manufacturer of production equipment that collects sensor-based telemetry about its machines’ operations, the status of their parts, their performance, their resource consumption, and other data.