The Worst Failure of All Is Wasting a Failure
Harvard Business Review
APRIL 19, 2011
The CEO and CFO responded with, "A failure to hit ROI and NPV targets." To state that it didn't hit ROI, or whatever the metric is, doesn't answer the question. Create a knowledge management system. Clearly the company was painfully aware of these two failed projects. If an innovation initiative failed, ask why.
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