Loyalty, Storytelling and TSR - Leadership Digital

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Loyalty

Storytelling

TSR

Corporate Purpose: Monumental Change Starts With Your Leadership

CO2

APRIL 1, 2022

Neither Gen Z nor millennials have blind loyalty to brands or their employers; they grew up during The Great Recession and saw first-hand how this loyalty didn’t pay off for their parents. greater annualized total shareholder return (TSR) 7.7% For example, high purpose companies experience: 14.1% greater revenue growth 34.7%

Mission Statement

Mission Statement Leadership Organization Core Competence

Corporate Purpose: Monumental Change Starts With Your Leadership

CO2

APRIL 1, 2022

Neither Gen Z nor millennials have blind loyalty to brands or their employers; they grew up during The Great Recession and saw first-hand how this loyalty didn’t pay off for their parents. greater annualized total shareholder return (TSR). Whether you personally align with the perspectives of these generations doesn’t matter.

Mission Statement

Mission Statement Leadership Organization Core Competence

Corporate Purpose: Monumental Change Starts With Your Leadership

Corporate Purpose: Monumental Change Starts With Your Leadership

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