Yes, Marketers, There Is Life After Mommyblogging
Harvard Business Review
APRIL 1, 2013
That's the rallying cry I've heard from widely read female bloggers over age 49, who are frustrated that a well-established cadre of younger women with young children — known as "mommybloggers" — garner extensive promotional contracts with major brand advertisers, while Boomer-aged women online are often ignored.
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