How GE Applies Lean Startup Practices
Harvard Business Review
APRIL 23, 2014
There is a lot at stake here for GE’s operations strategy. In January 2013, Chip Blankenship, CEO of GE Appliances issued a challenge to the newly formed team: “You’re going to change every part the customer sees. In January 2013 the team came out with a “minimum viable product.” and compete successfully.
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