Why Your Customers Hate You and How to Fix It
Skip Prichard
JULY 15, 2019
Why should customers have to rekey their data over and over when buying something? In his first book, NINCOMPOOPERY: Why Your Customers Hate You-and How to Fix It , he leverages research across thousands of companies to show leaders how to find and kill the corporate stupidity that drives customers crazy. Focus on the Customer.
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