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Frank Sonnenberg On Matters That Matter

Frank Sonnenberg Online

To My Readers: I’m honored to republish, with permission, an article by Rodger Dean Duncan that first appeared in Forbes January 16, 2019. He’s operated in the real world of real work (he was formerly a marketing executive at Ernst & Young) and still consults for many companies in multiple industries. © 2019 Rodger Dean Duncan.

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The Swedish CEO Who Runs His Company Like a CrossFit Gym

Harvard Business Review

They struggle to see how their labor contributes directly to the performance of the corporation, or how it helps the progress of their career. ” Whether in marketing or sales, it often feels like jobs are contingent on external circumstances, the whims of executives, strategic pivots, and shareholder demands.

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