article thumbnail

Great Books That Grow You: Influence: The Psychology of Persuasion

Rich Gee Group

Unpacking the Science Behind How We're Convinced and How to Use It Ethically As social creatures, we often seek shortcuts to navigate our complex world. Robert Cialdini examines these mental shortcuts and identifies six universal principles that influence our decision-making process.

Influence 195
article thumbnail

Great Leaders Embrace Office Politics

Harvard Business Review

Using emotion, spin, or relationships to influence others feels unfair, even if there is convincing research that shows they can be effectively applied strategically and ethically. Young leaders need advice that’s more realistic, granular, and nuanced. But the information itself was valid and worth studying.