First Friday Book Synopsis

OCTOBER 9, 2016

On Friday, I presented my synopsis of The Inevitable by Kevin Kelly, and my colleague presented his synopsis of CHAOS MONKEYS by… Read More Pre-Suasion by Robert Cialdini; Competing Against Luck by Clayton Christensen – Coming for the November 4 First Friday Book Synopsis.

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Kevin Eikenberry

OCTOBER 2, 2016

By Robert Cialdini Social Psychologist, Robert Cialdini, wrote a book called Influence: The Psychology of Persuasion that is a classic and has sold over 3 million copies. If you haven’t read it, put it on your list. He has revised that book several times and written other books since. While I enjoyed them, none lived […].

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Coaching Tip

OCTOBER 8, 2014

Cialdini, author of "The Psychology of Persuasion" (William Morrow, 1993). Cialdini spot market Wayne Baker William Morrow' "One of the most potent of the weapons of influence around us is the rule for reciprocation. The rule says that we should try to repay, in kind, what another person has provided us.".

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LDRLB

JANUARY 6, 2012

Influence by Robert Cialdini. The Progress Principle by Teresa Amabile and Steve Kramer. A fantastic case for a better management perspective, mainly that little things like progress can affect big things like profitability. Hard Facts, Dangerous Half-Truths and Total Nonsense by Bob Sutton and Jeffrey Pfeffer.

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Coaching Tip

MARCH 25, 2014

Cialdini, author of "The Psychology of Persuasion" (William Morrow, 1993). cialdini social capital status quo thinking process wayne baker william morrow' "One of the most potent of the weapons of influence around us is the rule for reciprocation. Example: A request for a charitable donation that is accompanied by a gift. .

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First Friday Book Synopsis

SEPTEMBER 25, 2016

At our November 4 First Friday Book Synopsis, I will present the blockbuster best-seller entitled Pre-Suasion: A Revolutionary Way to Influence and Persuade by Robert Cialdini (Simon & Schuster, 2016). This book has been on the Wall Street Journal business-best selling list for two consecutive weeks.

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Leading Blog

DECEMBER 25, 2016

Pre-Suasion : A Revolutionary Way to Influence and Persuade by Robert Cialdini The author of the legendary bestseller Influence, social psychologist Robert Cialdini shines a light on effective persuasion and reveals that the secret doesn’t lie in the message itself, but in the key moment before that message is delivered.

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Change Starts Here

JANUARY 9, 2014

In his book Influence , Robert Cialdini lists reciprocity as one of the principles of influence. You will improve your relationships and probably spark a few ideas that wouldn’t have occurred otherwise. And you’ll be known as someone who can make connections. Do Someone a Favor. If you do someone a favor, they will feel indebted to return it.

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Coaching Tip

APRIL 26, 2012

Cialdini, author of The Psychology of Persuasion (William Morrow, 1993). "One of the most potent of the weapons of influence around us is the rule for reciprocation. The rule says that we should try to repay, in kind, what another person has provided us.".

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Engaging Leader

FEBRUARY 1, 2016

Featuring vivid examples and drawing on interviews with Seth Godin, Robert Cialdini, and other thought leaders, Stand Out teaches readers how to develop a big idea, leverage existing affiliations, and build a community of followers.

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Coaching Tip

APRIL 1, 2013

Cialdini, author of "The Psychology of Persuasion" (William Morrow, 1993). Rule for Reciprocation: "One of the most potent of the weapons of influence around us is the rule for reciprocation. The rule says that we should try to repay, in kind, what another person has provided us."

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Coaching Tip

JANUARY 14, 2014

Cialdini, author of "The Psychology of Persuasion.". "One of the most potent of the weapons of influence around us is the rule of reciprocation. The rule says that we should try to repay, in kind, what another person has provided us."

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Marshall Goldsmith

APRIL 26, 2019

Another thing that you can do is talked about quite a bit by Robert Cialdini, eminent psychologist, and Jeffrey Pfeffer of the Stanford School of Business. Tell them that you are really excited because you are working on a project, book, idea about X, Y, and Z. Whatever it is, it plants the idea so that people understand.

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RapidStart Leadership

NOVEMBER 22, 2022

Today's world can be like an immense overgrown forest; finding direction through it can be a challenge. Here are three ways to blaze a trail through it, and make it one worth following. The post Finding Direction – 3 Ways to Blaze a Clear Path Through Life’s Forest appeared first on RapidStart Leadership.

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RapidStart Leadership

OCTOBER 29, 2020

Native Americans exploited the herd mentality of the buffalo when hunting them; as social animals ourselves, what does that mean for us as leaders? The post Herd Mentality: What We Can Learn About Leadership From Ancient Americans appeared first on RapidStart Leadership.

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Harvard Business Review

JULY 26, 2024

There are well-known tactics for persuading others, coauthor Robert Cialdini’s prominent among them. But when leaders need to prompt long-term behavioral change, these tactics need to be applied differently.

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Harvard Business Review

OCTOBER 11, 2012

Robert Cialdini, Influence: The Psychology of Persuasion. Cialdini's classic on the core principals of persuasion is a sterling example of the cross application of psychological principles to business life. Persuasion is at the heart of business, where leaders must reach clients, customers, suppliers, and employees.

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Harvard Business Review

OCTOBER 11, 2012

Robert Cialdini, Influence: The Psychology of Persuasion. Cialdini's classic on the core principals of persuasion is a sterling example of the cross application of psychological principles to business life. Persuasion is at the heart of business, where leaders must reach clients, customers, suppliers, and employees.

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Books Cialdini Christensen Collins 21

First Friday Book Synopsis

DECEMBER 26, 2011

Whenever asked to recommend business books, I immediately inquire, “What is the single greatest challenge that you and your organization now face?” ” Of course, responses vary but over time, these seem to be the ten challenges most frequently cited, followed by the book(s) I think will be most helpful.

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Harvard Business Review

AUGUST 28, 2014

That’s the same strategy that well-known psychologist Robert Cialdini discovered in his early research on door-to-door fundraising campaigns for the United Way. Cialdini told me in an interview for my forthcoming book. Adding five words to the standard pitch — “even a penny would help” — doubled contributions.

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Harvard Business Review

SEPTEMBER 17, 2013

As well-known psychologist Robert Cialdini told me during an interview for my book Reinventing You , simply placing diplomas or awards on your office walls can help reinforce your expertise to others. Introverts can also use subtle cues to establish their personal brand.

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Harvard Business Review

AUGUST 15, 2018

As eminent psychologist Robert Cialdini told me , small talk may seem trivial, but it’s actually the cement that creates rapport. When you work from home, there’s a natural tendency to avoid “wasting time” with small talk; it may seem like a better move to focus exclusively on work-related conversations.

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First Friday Book Synopsis

MARCH 19, 2011

Resonate: Present Visual Stories That Transform Audiences Nancy Duarte John Wiley & Sons (2010) How and why to create significant, sincere, and enlightening moments during presentations that “drive the big idea home” Don’t be deterred by the shape of this book (I was) and incorrectly assume that it is heavy on packaging and light on [.].

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First Friday Book Synopsis

JULY 7, 2012

The Hidden Agenda: A Proven Way to Win Business and Create a Following Kevin Miller bibliomotion (2012) How and why to “get it”: the hidden agenda Initially, I misunderstood this book’s title, incorrectly assuming that Kevin Allen – in the manner of someone who has planned a treasure hunt – would help his reader to [.].

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First Friday Book Synopsis

FEBRUARY 23, 2011

After having read and reviewed so many business books, I now share brief comments about what I consider to be the 25 most valuable business insights and the books in which they are either introduced or (one man’s opinion) best explained. Here are second five: 6. Customer Evangelism: Satisfaction is determined per transaction; loyalty is [.].

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Harvard Business Review

AUGUST 30, 2013

Instead, as the famed psychologist Robert Cialdini advised when I interviewed him for my book Reinventing You , you should "send a letter of introduction that says, ''I''m looking forward to our interaction on Thursday on the topic of X, and my background and experience with regard to X are as follows.''" Says Cialdini, "It''s perfectly appropriate (..)

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First Friday Book Synopsis

JANUARY 15, 2012

The Optimization Edge: Reinventing Decision Making to Maximize All Your Company’s Assets Steve Sashihara McGraw-Hill (2011) How to make complex decisions and recommendations about the best way to deploy assets In a book I very much admire, Judgment: How Winning Leaders Make Great Calls, Noel Tichy and Warren Bennis assert that what really matters “is (..)

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Harvard Business Review

OCTOBER 10, 2014

Traditional influencing theory — as expounded, for example, by Robert Cialdini in Influence: The Psychology of Persuasion — offers “invoking authority” as a way to persuade others to support things that are new to them. PILOT PROJECT: Another of the major methods of persuasion outlined by Robert Cialdini is the “principle of consistency.”

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Harvard Business Review

AUGUST 30, 2011

Indeed, psychologist Robert Cialdini suggests that asking for favors can actually be a powerful way to get people to like you better, because they become invested in your success. Sure, people are busy — but there's something profoundly satisfying about assisting other people, and we may even be hard-wired to do it.

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Harvard Business Review

OCTOBER 5, 2011

Research (see Robert Cialdini's seminal work Influence: The Psychology of Persuasion has shown that once someone has decided they like you and your work, they become committed to that viewpoint — an investment that's only heightened when their support is public.

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Harvard Business Review

JANUARY 12, 2011

In Robert Cialdini's iconic book Influence , he showed that if you ask someone to do you a favor, you have better luck when providing a reason; people react positively to the word "because." Equally important, the first request runs the risk of sounding like a command. Give a Reason.

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First Friday Book Synopsis

NOVEMBER 7, 2012

Here is an excerpt from an article by Peep Laja featured by the Conversion XL website. To read the complete article, please click here. * * * You want to be persuasive. The power to influence people to get what you want is sometimes all it takes to be successful. These are some tactics, discovered [.].

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Harvard Business Review

APRIL 5, 2013

Robert Cialdini, in his classic work Influence: The Psychology of Persuasion , profiled legendary car salesman Joe Girard. That conveyance of value is amplified by the fact that personal messages are often notes of gratitude, civility, and appreciation that reach beyond the conventional thank-you.

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Harvard Business Review

NOVEMBER 4, 2011

In his classic HBR article, " Harnessing the Power of Persuasion " Robert Cialdini outlines a number of variables involved in an individual's ability to influence others.

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Harvard Business Review

FEBRUARY 19, 2013

Robert Cialdini's Influence and Dan Ariely's Predictably Irrational are also filled with strategies of effective persuasion. (My Not realizing you are learning makes your abilities feel innate, even when they aren't. Do you want to be a people mover? Pick up one (or more) of the many excellent, data-driven books on the subject.

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Harvard Business Review

MAY 13, 2015

One of the most powerful forms of influence, according to psychologist Robert Cialdini’s famous analysis, is authority — often derived from perceived expertise.

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Harvard Business Review

JANUARY 30, 2013

Behavioural scientists Wes Schultz and Robert Cialdini provide compelling evidence of why asking people to predict what will influence their future decisions and behaviors is so often ineffective.

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