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Yes, Managing IT Is Your Job

Harvard Business Review

Information Technology Changes the Way You Compete" was a trailblazing HBR article by Warren McFarlan back in the early 1980s. These "channel" systems helped steer business to American Airlines. The only competitive advantage comes though agility, keeping ahead of the competition, moving on to the next technology wave.

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Keeping Tabs on the Competition as a Start-Up

Harvard Business Review

But competitive intelligence – data gleaned from mostly public sources and analyzed for patterns, trends, and positioning – is important for investors and shareholders, customers, and employees (from business development to product to customer service). Competition Information & technology Strategy' Use social media.