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The Ultimate Guide to Starting Your Own Small Business

Strategy Driven

MAY 24, 2021

If you’re hesitant to start a business, you can consider opening a franchise. According to 77% of B2B marketers , building a strong brand is the key to a company’s growth. CRM: Use CRM software to understand the market demographics. Brainstorm your company name. Branding and Advertising.

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Exit Strategy CRM USP Marketing Strategy 128
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How B2B Sellers Are Offering Personalization at Scale

Harvard Business Review

JULY 12, 2017

B2B buyers have slowly been conditioned to expect the same personalized treatment that they get while shopping on Amazon. For example, when the Sacramento Kings took on new ownership, the basketball franchise’s sales leadership adopted social selling, which drove a shift in confidence, especially among its newer reps.

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B2B CRM Franchising Media 8
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