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The Ultimate Guide to Starting Your Own Small Business

Strategy Driven

While naming your business and creating a logo is important, ever wondered how determining your business structure or crafting a detailed marketing strategy might affect your business? If you’re hesitant to start a business, you can consider opening a franchise. Brainstorm your company name. Branding and Advertising.

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Doing Business in India Requires a Mobile-First Strategy

Harvard Business Review

Digital rights and viewing habits are much easier to manage on mobile networks and revenues are likely to start expanding as more people view their entertainment on mobile devices. Over 90 % of India’s brick and mortar stores are tiny, single location shops (not part of chains or franchises).