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The Myth of Virality and What Marketers Can Learn From Justin Bieber

Strategy Driven

DECEMBER 6, 2013

Our longtime client Smule, a leading iPhone app company and frequent innovative marketer, came to us with a simple proposition: “We want a video that will do a million views and introduce our product to 13- to 17-year-old girls.” When not creating a splash online, Mischievious Studios develops and produces Feature Films.

Marketing 50
Marketing Video Content Advertising 50
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The Big Picture of Business – Communications Reflect Your Strategy

Strategy Driven

MAY 2, 2014

This resurgence in photography comes after a conversion of the industry from film to digital. The same fate had fallen the electronics industry, whose innovator (the Thomas Edison Electric Company) fell behind others in leading the trends and usage. . Books typically valued from $14.95 – $29.95

Strategy 104
Strategy Budgeting Audience Risk Management 104
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