Remove Business Intelligence Remove Ethics Remove Influence Remove Operations
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What Data Scientists Really Do, According to 35 Data Scientists

Harvard Business Review

Modern data science emerged in tech, from optimizing Google search rankings and LinkedIn recommendations to influencing the headlines Buzzfeed editors run. How companies are using artificial intelligence in their business operations. Ethics is among the field’s biggest challenges. burakpekakcan/Getty Images.

Ethics 8
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Retailers Turn to "Soft Surveillance" to Fight Customer Anonymity

Harvard Business Review

Until recently, customer Intelligence has focused on understanding consumers through historical data. For example, Tesco uses vast data sets culled from decades of customers' Clubcard use to make pricing decisions, influence shoppers to buy specific items, and build loyalty.

Retail 13