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The Dangerous Tension Between CMOs and CIOs

Harvard Business Review

That is very bad news for their businesses and, not incidentally, for their own careers. Forty-five percent of marketing executives say they would prefer to enable marketing employees to operate data and content without IT intervention. Conflict IT management Online marketing'

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The Seven Skills You Need to Thrive in the C-Suite

Harvard Business Review

One consultant described the search for a chief information officer in these terms: “Whereas technical expertise was previously paramount, these competencies [being sought today] are more about leadership skills than technical ones.” Finally, C-level executives must be adept in receiving and synthesizing information.

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6 Ways to Keep Good Ideas from Dying at Your Company

Harvard Business Review

Anyone who has worked inside a large organization can rattle off a lengthy list of the things that regularly kill promising ideas: conflict with existing businesses, naysayers, management turmoil, insufficient resources. Sometimes that requires creating a separate operating structure. Here are six ways to change that.