Remove Career Remove Development Remove SWOT Remove Technology
article thumbnail

How SWOT Analysis Harms Leaders

Lead Change Blog

Take the most popular of them, the SWOT analysis, where you try to figure out the Strengths, Weaknesses, Opportunities, and Threats facing your business. SWOT doesn’t account for the dangerous judgment errors revealed by recent research in behavioral economics and cognitive neuroscience, what scholars call cognitive biases.

SWOT 174