Career Due Diligence Groupthink Leadership 
Frank Sonnenberg Online
JANUARY 9, 2024
While you may think that following the pack is a safe bet, don’t assume that they have done their due diligence. Groupthink: What Makes You Think Others Know Better? Popular Doesn’t Always Mean Right Just because someone pressures you to adopt their opinion or demands that you do something, doesn’t mean you should.
Frank Sonnenberg Online
DECEMBER 3, 2019
Furthermore, while you may think that following the crowd is a safe bet, don’t assume that the crowd has done their due diligence. Groupthink: What Makes You Think Others Know Better? They are dishonest and self-serving — and may even have a second agenda. In fact, they may be leading you right off a cliff.
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