Social Media Compliance Isn't Fun, But It's Necessary
Harvard Business Review
AUGUST 23, 2012
The risks and penalties are real. Just ask Gene Morphis, ex-CFO of clothing retailer Francesca's. Once a policy is in place, training is critical. The result is a happy medium: The intimacy and immediacy that give social media its mojo live side by side with the archiving and approval features that compliance officers demand.
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