Remove Credit Scoring Remove Finance Remove Influence Remove Marketing
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Common Financial Mistakes Small Businesses Make and How to Avoid Them

Strategy Driven

Finance is at the very heart of every business! Venturing in Without a Clear Plan Starting a business without a clear plan for your finances is like walking blindfolded. Hence, it is highly advisable to develop a business plan that maps out your business finances, the business model and the nitty gritty involved in its implementation.

Finance 101
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How CMOs and CROs Can Be Allies

Harvard Business Review

Chief Marketing Officers (CMOs) and Chief Risk Officers (CROs) may seem to have little in common. That has coincided with marketing’s increased influence on strategy, driven by the unprecedented level of insights into customer behavior and trends that are now possible through analytics.