article thumbnail

Thought-full Thursday: The Inspiration of Questions

Persuasive Powerhouse

What is the most ethical action we might take?” Johnson & Johnson leaders; the question that helped them to successfully deal with the Tylenol crisis in the 1980’s. “What might DNA look like in a 3D form?” Watson and Crick; the question that led to the discovery of the double helix. Where can I get a good hamburger on the road?” ~Ray

Blog 172
article thumbnail

What Aristotle Can Teach Firms About CSR

Harvard Business Review

I believe that this is due to the discrepancy in the two dominant approaches in rationalizing why corporations should be ethical. The company is there to make money, but it also tries to appear to meet the public expectation of acting ethically. I don’t blame them. That’s why the CSR activities often don’t ring true.

Ethics 8