Remove CRM Remove Engineering Remove Finance Remove Marketing
article thumbnail

Why Companies That Wait to Adopt AI May Never Catch Up

Harvard Business Review

There is a lot of taxonomy and local knowledge that needs to be incorporated into the AI system —similar to the old “knowledge engineering” activity for expert systems. There are several domains and business problems for which the requisite knowledge engineering is available. Integration Time.

article thumbnail

The Danger of Turning Cynical About Silicon Valley

Harvard Business Review

Startups are an engine of prosperity, albeit a highly imperfect one. By this logic, there’s no reason to applaud the growing number of graduates from top universities opting for jobs in startups and tech rather than finance. Even in the mobile category, the number of deals in photo startups trailed behind CRM, analytics, and payments.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

7 Marketing Technologies Every Company Must Use

Harvard Business Review

With over 1,000 companies trying to sell some type of marketing technology in over 40 categories, it’s not surprising that the most common word that marketers use to describe themselves is “overwhelmed.” These programs are essentially an online form of direct marketing. Today smart marketers do know which half isn’t working.

article thumbnail

7 Marketing Technologies Every Company Must Use

Harvard Business Review

With over 1,000 companies trying to sell some type of marketing technology in over 40 categories, it’s not surprising that the most common word that marketers use to describe themselves is “overwhelmed.” These programs are essentially an online form of direct marketing. Today smart marketers do know which half isn’t working.