Tanveer Naseer
MARCH 18, 2011
Brand # marketing in social media – Coffee House # Book Review: “Wikibrands&# [link] #. 4 Problems With Our Brains That Cause Us To Make Dumb Decisions [link] # psychology #decisionmaking #. Minority Entrepreneurs Still Face Bias, Prof Says [link] # entrepreneurship #diversity #. Thanks Gordon!
Harvard Business Review
OCTOBER 11, 2013
Much as I want to believe that a glaringly good idea will stand on its merits, I have come to realize that just like any product or service, ideas require good marketing if they’re going to reach their intended customers. According to the research on successful entrepreneurs, their single most important trait is the ability to persuade.
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