Why Companies Hire an External Consultant to Help Them

Strategy Driven

The consulting market across the world is valued at 262 billion dollars. When you are making a proposal for a change or project it can sometimes be difficult to get a hearing from the decisionmakers in the company. Many companies hire consultants but how widespread is the practice?

The Magic of Steve Jobs

Women's Leadership Exchange

He envisions brilliant products and creates and markets them beyond effectively. He settles for nothing less than the best, including making his products, marketing, packaging etc. He also has recruited a team of top notch engineers, designers and marketers who can bring his genius to life. But no matter how smart and talented they are, Jobs is the final decisionmaker. Does Steve Jobs have a magic wand?

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Twitter Weekly Highlights for 2011-03-18

Tanveer Naseer

Brand # marketing in social media – Coffee House # Book Review: “Wikibrands&# [link] #. 4 Problems With Our Brains That Cause Us To Make Dumb Decisions [link] # psychology #decisionmaking #. Here’s a compliation of some of the articles/tweets I shared on Twitter this week: Leaders, Are You Developing Your Employee’s Super Powers? link] # leadership #. RT @ mikehenrysr : Consider yourself a “Thought Leader&# ?

The Magic of Steve Jobs Part 2

Women's Leadership Exchange

He envisions brilliant products and creates and markets them beyond effectively. He settles for nothing less than the best, including making his products, marketing, packaging etc. He also has recruited a team of top notch engineers, designers and marketers who can bring his genius to life. But no matter how smart and talented they are, Jobs is the final decisionmaker. Steve Jobs has died.

Is Economics Ready for a New Model?

Harvard Business Review

In the sense that financial markets and the economy in general are far more fragile than most mainstream economists contemplated before 2008, there was a bit of unlearning done in the 1990s and early 2000s. The 1987 stock market crash was a scare. So were the currency and debt crises of 1997 and 1998, and the stock market collapse of 2000-2002. Economic theories based on rational behavior have been called into doubt by recent events.

Make Your Innovative Idea Seem Less Terrifying

Harvard Business Review

Much as I want to believe that a glaringly good idea will stand on its merits, I have come to realize that just like any product or service, ideas require good marketing if they’re going to reach their intended customers. Making the leap to a new career curve is a bold idea that also needs to be sold, and the importance of mitigating risk for the key decisionmaker — the prospective employer — holds true.

Longrunonomics vs. Shortrunonomics

Harvard Business Review

Shiller had already circulated his devastating demonstration that asset prices were much too volatile to be explained by fundamentals, and the 1987 market crash had provided an object lesson in panic. It doesn't offer much hope, though, for clear guidelines to macroeconomic decisionmaking. Something I wrote last week motivated Paul Krugman to riff : By 1988, it was already obvious that equilibrium business cycle theory had failed.