Remove Development Remove Human Resources Remove One-to-one Marketing Remove Retail
article thumbnail

How Vineyard Vines Uses Analytics to Win Over Customers

Harvard Business Review

That “little” privately-held business has grown tremendously since its launch and currently has more than 90 physical retail locations and a highly successful eCommerce business. ” Of course, this type of real-time, one-to-one marketing is easier said than done. Data-Driven Marketing.

Retail 8