Environment Management Motivation Zimbardo 
Lead Change Blog
JANUARY 28, 2015
Ever wonder why this small book about a psychotherapy model is so popular with leaders, managers, and others who deal with normal people, rather than with those who suffer psychologically? Using the current lingo, he used neuroscience to engage both our cognitive and our emotional motivations.
Harvard Business Review
NOVEMBER 11, 2011
For example, if we (even unintentionally) infuse negative energy, the brain reacts a certain way that reinforces a more unconstructive environment. Whether our aim is to build adaptive and resilient organizations, motivated and engaged team members, or growth minded individuals, each requires deliberate effort, dedicated practice, and energy.
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