Why Tesco’s Strengths Are No Longer Good Enough
Harvard Business Review
OCTOBER 6, 2014
The goal is to attract the British middle classes, and it appears to be working. Hard discounters aim for twice the volume with the same fixed costs so they can make the same returns at half the gross margin. Ethics Global business Retail' Aldi UK sales grew from $6.3 billion to $8.6 The answer is simple – selling more.
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