Harvard Business Review

SEPTEMBER 3, 2014

In pre-Big Data days, for example, a hotel chain used some pretty sophisticated mathematics, data mining, and time series analysis to coordinate its yield management pricing and promotion efforts. This ultimately required greater centralization and limiting local operator flexibility and discretion.

Hotels 9

Hotels Yield Management Discount Price 9

Harvard Business Review

SEPTEMBER 3, 2014

In pre-Big Data days, for example, a hotel chain used some pretty sophisticated mathematics, data mining, and time series analysis to coordinate its yield management pricing and promotion efforts. This ultimately required greater centralization and limiting local operator flexibility and discretion.

Hotels 8

Hotels Yield Management Discount Price 8

Harvard Business Review

MARCH 23, 2015

These aren’t mom and pop operations anymore. For example, Steve Ballmer just bought the L.A. We now have entire conferences dedicated to the analytics of our business and our basketball operations. Gotham: In the years that I’ve been involved, things have become exponentially more sophisticated.

Price 8

Price Team Sports Franchising 8