Remove Human Resources Remove Media Remove Technology Remove Time to Market
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A New Way for Entrepreneurs to Think About IT

Harvard Business Review

Companies can also rent their business applications (for accounting and finance, human resource management, marketing and sales, collaboration, project management, and so forth) on-demand from companies like Microsoft, Salesforce.com, Workday, Hubspot, Yammer, Dropbox, Basecamp and others.

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End the Religion of ROE

Harvard Business Review

Social media spending? Conversely, why market cigarettes? First, fixating on ROE fails to maximize the benefit of business to society because it measures value in terms of returns to only one stakeholder; second, it allocates human resources as if maximizing the efficiency of financial capital were critical to growth of social welfare.

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