How Our Economy Was Overrun by Monsters and What to Do About It
Harvard Business Review
JULY 28, 2011
J-Lo perfume, fast-fashion, oil — lots and lots of oil — and all the mass-made "product" lining the shelves of exurban big-box stores. No, the average Joe and Jane don't demand designer playhouses — but they do demand the stuff that make the super-rich, well, super-rich.
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