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What Is The Job Metaverse Is Trying To Do?

The Horizons Tracker

While the metaverse sprang to public attention with the renaming of Facebook earlier this year, the phrase was coined back in 1996 in Neal Stephenson’s book Snow Crash, in which the science fiction author described an immersive version of the internet that was accessed via virtual reality. ” Modified behavior.

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Why Business Leaders Need to Read More Science Fiction

Harvard Business Review

If 19th-century urban planners had had access to big data, machine learning techniques, and modern management theory, these tools would not have helped them. Neal Stephenson’s The Diamond Age inspired Jeff Bezos to create the Kindle ; Sergey Brin mines Stephenson’s even more famous Snow Crash for insights into virtual reality.