Strategy Driven
MAY 25, 2011
A ‘good failure’ is a term used in Silicon Valley to describe a new business start-up or mature company initiative that, by most measures, is well planned, well run, and well organized – yet for reasons beyond its control (an unexpected competitive product, a change in the market or economy) it fails. About the Author.
Strategy Driven
MAY 25, 2011
A ‘good failure’ is a term used in Silicon Valley to describe a new business start-up or mature company initiative that, by most measures, is well planned, well run, and well organized – yet for reasons beyond its control (an unexpected competitive product, a change in the market or economy) it fails. About the Author.
Harvard Business Review
NOVEMBER 13, 2017
While these tactics are necessary and useful, when used alone they serve merely as Band-Aids to the problem. Strategists in mature businesses think in terms of total addressable markets (TAM), which allows them to size a potential business and plan accordingly; refounders think in terms of total addressable problems (TAP).
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